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How Your 'Sentlwatlwa' Can Pay for Itself, Sip by Sip

Updated: May 7



  • Don’t just drink the beer — own the brewery

  • P10,000 investment could have grown to more than P15,300 in a year


On April 23, 2025, one share of Sechaba Breweries cost P34.78 (according to market information) — roughly the same as buying a quart of St Louis (known in native as Sentlwatlwa) and a can of Coke.


But what if instead of buying those drinks, you bought a share in the company that makes them?




Companies owned by Sechaba


Sechaba Brewery Holdings Limited (SBHL) is listed on the Botswana Stock Exchange (BSE) and owns big stakes in two major companies:


  • Kgalagadi Breweries, which makes St Louis beer

  • Coca Cola Beverages Botswana


So when these companies sell drinks, Sechaba earns a share of the profits — and so do you, if you own Sechaba shares.


So when these companies sell drinks, Sechaba earns a share of the profits — and so do you, if you own Sechaba shares.


Sales & Profit Growth


Sales volumes according to the group's financial statements for the full year ended 31 December 2024:





  • In 2024, sales at Kgalagadi Breweries rose by 4%,

  • Coca Cola sales went up by 11%,


The results show that more people are buying — and more profits are flowing to Sechaba.



  • KBL achieved a 9% increase in comparison to prior year mainly driven by price, volume as well as product mix.

  • CCBB had a 32% increase in profit after tax mainly due to increase in net sales revenue as driven by increased volumes.


Consumption vs Investing


Let’s say you spend about P200 on alcohol every weekend. That’s P800 a month, or P9,600 a year.

 

Now imagine putting that same money into Sechaba shares instead.


In early 2024, a Sechaba share cost P23.05. If you invested P10,000, you’d have bought about 434 shares. 


A share is a small piece of a company. When you buy a share of a beer company, you’re no longer just their customer — you’re part-owner.


Capital appreciation  


Fast forward to 2025: the share price grew to P32.02 — that’s a 38.9% increase in just one year. Your investment would now be worth P13,896, a gain of nearly P3,900.

 

  • Share price rose by: P8.97 (≈38.91%)

  • Investment grew to: P13,896.31

  • Profit made: P13,896.31 − P10,000 = P3,896.31


Dividend Pay


On top of that, Sechaba paid out a P3.29 dividend per share for its full year. With 434 shares, that’s an extra P1,427 in cash, just for being a shareholder.

 

When Sechaba makes profits, they share some of that with shareholders as a ‘dividend’. A dividend is like a thank-you bonus for being a loyal business partner.

 

So, instead of just spending on alcohol, you're getting paid when others buy it.


Total Return


So in total, your P10,000 investment could have grown to more than P15,300 in a year.

That’s nearly P5,300 profit — just by choosing ownership over spending.

 

Next time you’re buying a drink, think of this: instead of just paying for it, what if you could own a piece of the company selling it?

 

Don’t just drink the beer — own the brewery. Let your money work for you. Instead of always paying for a lifestyle, you are building a portfolio that pays for your lifestyle.


Build Wealth Sip by Sip


The famous saying by KBL about Sentlwatla is that "o seka wa di alola, shapa one-one ka iketlo", a call for moderation and consistency to pace yourself and enjoy responsibly based on tolerance.


You don’t need a crate to start. Build your wealth, sip by sip. A few pulas set aside regularly can grow into something solid over time.

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